Adapting Your Organization to Serve the Islamic Market, Building a Multicultural Organization

There are 2 billion Muslims worldwide. If you want a way to make your products and services able to serve the Islamic market, by adjusting your organization with the least possible impact on its existing mission and goals — building on your existing structure, or not needing to build or adjust anything new at all — while reducing unnecessary expense, without affecting the feelings of existing staff or creating internal conflict, and building an organization where employees and management share a common view of the goal, this package is the answer.

Package 

– Joint review of your business plan, presenting an expansion path aligned with the growing market, in the form of a written consulting summary.
– Attendance at one executive meeting session, to listen to information and propose business possibilities, or flag points of caution in the business’s current operations.
– Arranging a specialist speaker on relevant topics, to give management and staff the knowledge and understanding needed to prepare the organization for implementation — one morning and afternoon session.
– Participation as an outside consultant for 3 meeting sessions, to give opinions on various matters. 

Process

1. A joint meeting with management to review the brand’s existing mission and goals, and to expand them in a way consistent with the special mission and the growing customer base.
2. Assessing that mission for feasibility in serving additional Islamic-market customers, and creating an atmosphere that is welcoming to multiculturalism.
3. Providing knowledge and understanding about Islam, Muslims, and multiculturalism — covering religious principles, practical guidelines, and the actual day-to-day life of Muslims that affects their purchasing choices — delivered by well-known speakers with knowledge of Islam and of running a multicultural business, totaling no more than 8 hours, with photos of the session that can be used to continue the marketing plan afterward.
4. A summary of the consulting and a suitable long-term approach, together with 3 further outside-consultant meeting sessions after implementation. 

Steps to book the consulting service

• Initial inquiry and discussion of the service.
• Pay 50% of the service fee.
• Schedule a discussion and one meeting session with management.
• Receive a document summarizing the initial overall consultation.
• Propose a plan and arrange a talk and marketing approach suited to the organization.
• Schedule the talk session for management and staff.
• Pay the remaining 50% one week before the event.
• Attend 3 further meetings as an outside consultant, as requested by the company.